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Sales Executive - Ballybofey | Full-time

About Mulrines:

Mulrines, established in 1919, is a producer of high-quality juice and beverage products for retail, wholesale, and foodservice customers across Ireland and the UK. With over a century of experience, Mulrines employs a highly motivated workforce of more than 220 people, operating across three sites, including our headquarters in Donegal, Sion Mills, and our orchards in Kildare.

About Role:

We are currently seeking a dedicated and detail-oriented Sales Executive who will be responsible for nurturing relationships with current and new customers, anticipating their needs, and driving sales for Mulrines. You will be a key part of the Commercial Team, with a specific focus on the foodservice and wholesale markets in Ireland and the UK. This position plays a key role in managing customer accounts, including both own-label and client-label products. Some travel within Ireland and the UK will be required.

The successful candidate will provide essential sales support to ensure the smooth running of commercial operations and will play an integral role in supporting the ongoing success of Mulrines.

Key Responsibilities:

  • Develop and maintain strong relationships with assigned customer accounts to retain and grow business.

  • Act as a key point of contact for customer queries, ensuring timely and professional responses.

  • Manage customer accounts and resolve issues promptly to maintain high customer satisfaction.

  • Prepare presentations, proposals, and other documentation to support customer engagement.

  • Analyse sales data and prepare reports on sales performance and market trends.

  • Coordinate product launches and promotional campaigns, including documentation, performance tracking, and distribution of materials and samples.

  • Liaise with internal teams regarding orders, customer requirements, and account updates.

  • Maintain regular communication with customers, providing updates and resolving routine enquiries.

  • Prepare sales reports, business reviews, and presentations for management and client meetings.

Skills and Experience Required:

Essential:

  • Proven experience in a commercial sales role.

  • Strong organisational skills with excellent attention to detail.

  • Proficiency in Microsoft Office, particularly Excel, for data management and reporting.

  • Excellent written and verbal communication skills.

  • Ability to manage multiple tasks, prioritise effectively, and meet deadlines.

  • Customer service orientation with a proactive approach to resolving issues.

  • Full Driving license

Desirable:

  • Experience within the food and beverage industry or similar FMCG environment.

  • Knowledge of order management and customer account coordination.

  • Familiarity with CRM or ERP systems.

  • Experience supporting cross-functional teams in a fast-paced environment.

  • Strong analytical skills with the ability to interpret sales data.

What we offer:

  • Competitive Salary depending on skills and experience.

  • Full time position, Monday - Friday, 8.30am - 5.00pm.

  • Friendly and supportive team environment.

  • Long-term job stability with a respected local employer.

Important Information
Location: Ballybofey Site, P. Mulrine & Sons, Donegal Road, Ballybofey, Lifford, Co. Donegal, F93 F223, Ireland, Co. Donegal, F93 F223
Date Posted: 5th March 2026
Closing Date: 13th March 2026
Industry: Fast-Moving Consumer Goods
Job Type: Full time
Salary: Based on Experience

Mulrines

Mulrines is a fourth-generation, family-owned business with over 100 years of experience built on trust, quality, and people.

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About Mulrines

P Mulrine & Sons was established in 1919. Originally located just off Main Street Ballybofey with a workforce of 4 people, the company specialised in the production and distribution of soft drinks and bottled beer.

In 1971 P Mulrines & Sons Sales was established, and a new plant was opened on the Donegal Road which offered greater opportunities to the local people for employment with numbers increasing to around 80 people at the site

With the period of growth that followed our first Tetra Pak fillers were introduced in 1982.

An independent fourth generation family business the Company has grown steadily over the years.  As a family business we are very proud of our local heritage and of the loyal workforce we have generated here in Ballybofey and the surrounding area, currently employing over 250 people across all sites.

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Our Values

At Mulrines, our values shape how we work every day — with our customers, our colleagues, and our wider communities. They define what good looks like at Mulrines and guide the behaviours we expect across every role and every site.

At Mulrines, we value people who:

Perform

They deliver results, demonstrate ownership, frequently exceed expectations.

Collaborate

They work well with others in a down to earth, trustworthy, respectful and good-humoured manner.

Grow

They show initiative, are flexible, resilient and willing to learn.

These values have helped Mulrines build a strong reputation over more than a century and continue to guide us as we invest in our future. If these values reflect how you like to work, you’ll feel at home at Mulrines.

Our benefits

Company Benefits

We offer a benefits package designed to support our people both personally and professionally.

You’ll receive competitive remuneration, clear pathways for career progression and opportunities to enhance your skills through training and development.

At Mulrines, we value dedication, initiative and professionalism — and we reward it through recognition, opportunities for growth and a workplace culture that truly values its team.

Vacation, Paid time off

Casual dress

Free parking

Open office

Competitive salary

Progression opportunities

Sales Executive - Ballybofey | Full-time

Mulrines is a fourth-generation, family-owned business with over 100 years of experience built on trust, quality, and people.