Marketing Executive
We are seeking a marketing executive to join our growing team. With a digital-first approach, the successful candidate will be responsible for developing and executing strategic marketing plans to raise brand awareness, drive engagement and generate leads.
About the role
Key Responsibilities:
· Work closely with automotive manufacturers and internal teams to execute marketing planners
· Plan and execute digital marketing campaigns across email, social, and paid channels
· Maintain brand consistency across all channels and materials.
· Manage multiple projects with strong attention to detail and deadlines
· Coordinate with external agencies for branded materials and signage
· Be a proactive team player and support all functions / brands within a dynamic marketing team
· Keep informed of industry trends, design tools, and creative best practices to continually improve output
Skills and Competencies Required:
· Third level qualification in marketing or similar field
· 2+ years' marketing experience
· Strong digital skills and experience across various digital marketing platforms (GA4, Google Ads, Mailchimp, WordPress / Website CMS)
· Strong knowledge of social media platforms and experience creating engaging, brand-aligned content and campaigns.
· Strong planning and organisational skills
· Effective communication and collaboration skills
· Full UK driving licence, eligible to work in the UK and willing to travel to various Donnelly Group sites and conferences
Desirable:
· Experience in the automotive industry would be advantageous
· Video editing skills (Capcut, Premier Pro etc)
Other Information:
· Applicants should be aware that the interview process will commence in January.
What We Offer:
· Market-leading salary
· 30 days annual leave
· Pension provision
· Life insurance cover
· Healthcare benefits: Kingsbridge Hospital Diamond Club membership, Healthshield cashback & perks, access to discounted private healthcare scheme
· Cycle to Work Scheme
· Long Service Awards
· Enhanced maternity & paternity leave
Equal Opportunities:
Donnelly Group is proud to be an equal opportunities employer. We value diversity and inclusion across our workforce.
What you will need
Required criteria
- Possess a second level qualification and/or degree in marketing or related discipline;
- Two years experience in a marketing or related role;
- A confident communicator willing to put forward solutions and opinion;
- Creative flair with originality;
- Strong IT & written skills with exceptional attention to detail, working with a high degree of accuracy;
- Highly organised with the ability to prioritise effectively;
- Must be able to work on your own initiative in a fast paced environment;
- Ability to work as part of a team on Group projects & tasks;
- Full valid driving licence.
Desired criteria
- Two years’ experience of social media advertising to include a demonstrable working knowledge of Facebook Business Manager suite
- CIM or similar qualification in digital marketing
- Previous experience of the Automotive Industry
Professional skills you’ll need for this job opportunity
Advertising Strategy
Digital Marketing and Advertising Skills
Digital Marketing forum
Donnelly Group
As Northern Ireland’s largest family-owned motor retailer, the Donnelly Group offers customers the best deals on a huge selection of new cars, used cars, and commercial vehicles. Built on customer service over 70 years ago, the Donnelly Group prides itself on the quality of service provided to every customer throughout the process of matching them to a vehicle that suits their needs, requirements, and budget. With nine locations across Northern Ireland in Ballymena, Bangor, Belfast, Derry/Londonderry, Dungannon, Dungannon M1, Eglinton, Enniskillen, Mallusk, and Maydown Derry/Londonderry, motorists are never far away from a Donnelly Group showroom.

The Donnelly Group has been synonymous with the motor industry in Northern Ireland since 1947 when Peter Donnelly started a vehicle repair and taxi business in Caledon on the border of Co Tyrone and Armagh. Since then the Donnelly Group has become the largest family-owned automotive company in Northern Ireland. We offer competitive salaries, industry-leading work-life balance, generous holiday allowance, continuous training and development, wide-ranging benefits, and an opportunity to give volunteering time back to the communities within which we serve through the Donnelly Group Foundation.

Our teams across all our branches get involved with fundraising for our nominated charity partner, through football tournaments, Donnelly Group bake-off events, dragon boat racing, abseiling, cycling events as well as having a ‘Foundation Day’; a paid day off, to get involved with community projects. We like to feel that we work hard and play hard.
Our benefits
Vacation, Paid time off
Performance bonuses
Paid sick days
Retirement plan and/or pension
Office perks
Employee development programs
Employee discounts
Free parking
Cycle to work
Referral bonus
Competitive salary
Family and friends rates
Long service recognition
Employee Assistance Scheme
Perks Card
Wellbeing Scheme
Work With Charities
Social Opportunities
On the job learning
Progression opportunities
Access to Health & Wellbeing app
Long service awards
Service recognition increases to annual leave
Company employee App
Marketing Executive
As Northern Ireland’s largest family-owned motor retailer, the Donnelly Group offers customers the best deals on a huge selection of new cars, used cars, and commercial vehicles. Built on customer service over 70 years ago, the Donnelly Group prides itself on the quality of service provided to every customer throughout the process of matching them to a vehicle that suits their needs, requirements, and budget. With nine locations across Northern Ireland in Ballymena, Bangor, Belfast, Derry/Londonderry, Dungannon, Dungannon M1, Eglinton, Enniskillen, Mallusk, and Maydown Derry/Londonderry, motorists are never far away from a Donnelly Group showroom.


