Marketing Executive - Brand
Job Purpose
The Marketing Executive will support and manage the marketing of CDE’s global brand, recruitment activity and internal communications. This role sits at the heart of the Marketing function and will support the implementation and management of all global brand activity such as new product launches, brand communications, PR, events and other branded touchpoints (internal & external such as office branding, clothing, visuals and video). They will also support internal communications and events and provide administrative support which will include updating systems, arranging and facilitating meetings to producing accurate monthly reports. Management of digital footprint in collaboration with Digital Marketing Manager and in line with marketing strategies.
Please note, this job description is not exhaustive as other duties may be required to fulfil the requirements of the role.
About the role
Responsibilities
As a guardian and champion for the brand you will be responsible for supporting:
Global Brand
• Create marketing collateral and sales resources in line with CDE’s global brand such as presentations, brochures, advertisements, video content, infographics and various others.
• Help manage CDE’s branded clothing platform and promote good supplier relations, ensuring employees are well-equipped.
• Order and disseminate promotional items to customer-facing employees.
• Design and oversee office and factory branding and directional signage across CDE’s various locations.
• Manage plant branding and ensure guidelines are reviewed and updated on an annual basis, provide support/training to the quality team, and manage adherence.
• Support the Marketing team in delivering successful global events.
• Write global brand copy for diverse marketing channels (brochures, press releases, website material etc.)
• Manage consistent presentation of all global CDE literature, electronic media, site personnel and vehicles and promotional merchandise.
• Manage the production of global, CustomCare or internal comms videos, where required, and manage the distribution of same through agreed channels in conjunction the digital team.
• Monitor competitor activity and report back to the Marketing team.
• Support regional teams in gathering and/or disseminating CustomCare stories to promote CDE as a long-term partner.
Internal communications
• Provide support in delivering the internal and strategic communication plans through defined channels.
• Provide support with writing, proofing, designing and branding of internal communications in various forms.
• Support with gathering and writing information for internal quarterly reports.
• Provide support with proofreading internal communications.
Other
• Provide ad hoc administrative support for Marketing team.
• Prepare & deliver monthly reports, outlining progress against brand metrics and KPIs.
• Represent the interests of Marketing team at various stakeholder meetings internally.
• Work with third party agencies to deliver creative campaigns and projects where necessary.
• Ensure all activity is on time and within budget.
• Adhere to CDE policy and practice.
• Carry out any other duties within reason and capability associated with this role
What you will need
Required criteria
- Hold a relevant business or marketing qualification.
- Have 2 years’ experience at Marketing Executive/Assistant level in a fast-paced working environment or 4 years’ relevant experience in a business-related role.
- Have excellent interpersonal, presentation and negotiation skills.
- Have excellent communication skills both verbal and written and be able to evidence writing and proofing skills.
- Be detail orientated.
- Have excellent organisational skills to ensure deadlines are met.
- Be computer literate with all Microsoft Office applications.
- Have excellent communication skills both verbal and written and be able to evidence writing and proofing skills.
- Have a proven work history of with a positive attitude.
- Be highly driven, enthusiastic self-starter able to work on own initiative.
- Hold a full and valid driving licence and have access to a car, as there is a requirement to travel between CDE’s campus sites as part of this job role.
- Clearance to work in the UK
Desired criteria
- Digital marketing and /or design experience.
- Competency in a foreign language – French, German, Spanish, Portuguese, other.
- Video-editing skills
Professional skills you’ll need for this job opportunity
Marketing
Digital Marketing and Advertising Skills
Communication
CDE Group
WE ARE CDE. ENGINEERED FOR YOU We empower our customers to transform waste into valuable resources through innovative co-creation, laying the foundations for the circular economy. We help our customers maximise their natural resources in the most sustainable way possible – with greater efficiency and less waste than ever before. Our unparalleled speed and scale are down to our proximity to our customers and our deep understanding of their challenges. Our track record of proven solutions consistently meets our customers’ needs precisely, operating in challenging environments from the Arctic to the Equator. Wet processing is our sole focus –our experience and expertise is unmatched in this field. Every day, in everything we do, we strive to do it right. We want to be the best at what we do and deliver the maximum benefit for our customers. We pull together, as a team, in pursuit of this common cause. Our “Customer for Life” mentality fortifies each of our projects, with CDE engineers delivering continuous, limitless support.
We recognise that it is our people that have established CDE as market leader in developing solutions for the wet processing industry both within natural materials processing and waste recycling sectors. OUR PURPOSE IS TO CREATE OUR BEST WORLD, A TON AT A TIME. To do that, we must continue to build our global team by adding the most ambitious, driven and talented people. We will challenge you, elevate you and broaden your horizons. We will help you to be the best you can be both personally and professionally. We are renowned for our energy and can do attitude…. and at times seemingly delivering the impossible. We also know that all the will in the world won’t take us anywhere unless we work together. And we like to have fun together - life’s too short and we spend most of it at work. If we lose the power to laugh, we lose the power to think. We will continue to add the most dynamic, ambitious and talented individuals to the CDE team.