Sales & Marketing Manager -Maternity Cover (Fixed 1 Year)

The Ballymascanlon Hotel & Golf Resort

Join our fabulous team at The Ballymascanlon Hotel & Golf Resort as Sales & Marketing Manager for Maternity Cover (Fixed 1 year)!

The Sales & Marketing Manager is responsible for developing and implementing strategies to maximise hotel revenue and market share. This role involves creating marketing campaigns, managing sales activities, and building strong relationships with clients to drive occupancy and revenue growth.

About Our Hotel:

As seen in the Irish Independent’s ‘Fab 50 list of Ireland’s 50 Best Places to Stay’ 2026 – Pól Ó Conghaile

Ballymascanlon Hotel and Golf Resort is set on 130 acres of beautiful parkland, this impressive Victorian House forms the heart of this Hotel.

It is one of the most remarkable historical estates in Ireland dating back to 833 A.D. Steeped in history, Ballymascanlon estate is located in Ireland’s North East on the Cooley Peninsula in close proximity to the Irish Sea and Mourne Mountains. Less than 1 hour from Dublin and Belfast, and 20 minutes from the medieval town of Carlingford. We are delighted to welcome you to our beautiful luxurious venue, ideal for both Business and Leisure.

With this wealth of history combined with the panoramic view provided by the Hotel’s gardens and parklands, the surrounding national forests and mountain ranges the hotel is the perfect setting for your Wedding. At Ballymascanlon Hotel and Golf Resort we have hosted Weddings since 1948 and we know how to make your day perfect in every way, with options for customised packages, mid-week packages and civil wedding packages to suit all needs.

Responsibilities:

Sales Responsibilities:

• Develop and execute strategic sales plans to meet revenue goals.

• Identify new business opportunities through corporate accounts, travel agencies, and event organizers.

• Manage and nurture relationships with existing clients to ensure repeat business.

• Conduct site inspections, sales calls, and participate in trade shows and networking events.

• Negotiate contracts and close sales deals with potential clients.

Marketing Responsibilities:

• Design and implement effective marketing campaigns for the hotel.

• Oversee digital marketing strategies, including social media campaigns.

• Develop promotional materials, advertisements, and special offers.

• Collaborate with the revenue & reservations management team to optimise pricing strategies and promotional packages.

• Monitor market trends and competitor activity to adjust strategies accordingly.

Leadership & Collaboration:

• Work closely with the General Manager and other department heads to align sales and marketing strategies with overall hotel goals.

• Lead and motivate the sales and marketing team, providing training and professional development.

• Prepare detailed reports on sales performance, market analysis, and ROI for campaigns.

Qualifications & Skills Required:

• Bachelor's degree in Marketing, Business Administration, Hospitality Management, or a related field.

• Proven experience in hotel sales and marketing (3-5 years preferred).

• Strong negotiation, communication, and interpersonal skills.

• Proficiency in hotel software and digital marketing tools.

• Ability to analyse market trends and adjust strategies accordingly.

• Excellent organizational and leadership abilities.