This job expired on 2nd April 2026
Sales Executive - New & Used Cars
About Us
We are currently recruiting an enthusiastic and driven New & Used Car Sales Executive to join our established Belfast team and build a rewarding career in the automotive industry.
At Donnelly Group Belfast, customer satisfaction is at the heart of everything we do. With an extensive range of new and used vehicles, we have built a strong reputation for reliability, quality, and exceeding customer expectations.
Every member of our team plays a key role in delivering a first-class customer experience. We are looking for a motivated individual with a positive attitude and a genuine passion for sales and customer care.
About the role
Key Responsibilities
Sell a wide range of new and used vehicles tailored to individual customer needs.
Guide customers through the entire vehicle-buying journey, delivering solutions that meet their requirements.
Follow up and convert leads from CRM systems and other sources into successful sales.
Provide expert advice on finance, insurance, and related products (full training provided).
Build strong, lasting customer relationships to encourage repeat business and referrals.
Work collaboratively with colleagues to achieve individual and team sales targets.
Maintain accurate records of enquiries, sales progress, and customer interactions.
Consistently deliver exceptional levels of customer satisfaction.
Candidate Requirements
Proven sales experience (minimum 1–2 years) in a target-driven environment.
Excellent customer service skills and a genuine passion for working with people.
Strong communication, negotiation, and relationship-building abilities.
Proactive, adaptable, and solutions-focused in a fast-paced environment.
Ability to achieve and exceed KPIs while converting leads into sales.
Minimum of 5 GCSEs at Grade C or above, including Maths and English.
Full, valid UK driving licence.
What You’ll Need to Succeed
Drive and determination to meet both personal and team targets.
Confidence when advising customers on vehicle features, specifications, and technologies.
Ability to work independently while managing multiple priorities.
Commitment to continuous learning and staying up to date with product and market knowledge.
Strong organisational skills and a positive, can-do attitude.
Why Join Us
Competitive basic salary with uncapped commission opportunities.
Use of a company vehicle.
Comprehensive training and ongoing development.
30 days annual leave.
Pension provision.
Life insurance cover.
Healthcare benefits, including Kingsbridge Hospital Diamond Club membership, Healthshield cashback and perks, and access to a discounted private healthcare scheme.
Cycle to Work Scheme.
Long Service Awards.
Enhanced maternity and paternity leave.
Job security, work-life balance, and clear career progression opportunities.
This is not an exhaustive list of duties. The post holder may be required to undertake other reasonable tasks as directed by their line manager.
Equal Opportunities
Donnelly Group is proud to be an equal opportunities employer. We value diversity and inclusion across our workforce.
What you will need
Required criteria
- At least 1 years previous experience in a sales environment working towards targets
- A minimum of 5 GCSEs at Grade C including Maths and English
- A high level of IT literacy, including knowledge of MS Office
Desired criteria
- Experience of Kerridge or another CRM system would be advantageous
Professional skills you’ll need for this job opportunity
Sales Metrics & KPI
Sales Pitching
Time Management
Exceptional Customer Service Skills
Client Relationship Management
Time Management/Organisational skills
Multi Tasking
Communication
Donnelly Group
As Northern Ireland’s largest family-owned motor retailer, the Donnelly Group offers customers the best deals on a huge selection of new cars, used cars, and commercial vehicles. Built on customer service over 70 years ago, the Donnelly Group prides itself on the quality of service provided to every customer throughout the process of matching them to a vehicle that suits their needs, requirements, and budget. With nine locations across Northern Ireland in Ballymena, Bangor, Belfast, Derry/Londonderry, Dungannon, Dungannon M1, Eglinton, Enniskillen, Mallusk, and Maydown Derry/Londonderry, motorists are never far away from a Donnelly Group showroom.

The Donnelly Group has been synonymous with the motor industry in Northern Ireland since 1947 when Peter Donnelly started a vehicle repair and taxi business in Caledon on the border of Co Tyrone and Armagh. Since then the Donnelly Group has become the largest family-owned automotive company in Northern Ireland. We offer competitive salaries, industry-leading work-life balance, generous holiday allowance, continuous training and development, wide-ranging benefits, and an opportunity to give volunteering time back to the communities within which we serve through the Donnelly Group Foundation.

Our teams across all our branches get involved with fundraising for our nominated charity partner, through football tournaments, Donnelly Group bake-off events, dragon boat racing, abseiling, cycling events as well as having a ‘Foundation Day’; a paid day off, to get involved with community projects. We like to feel that we work hard and play hard.
Our benefits
Vacation, Paid time off
Performance bonuses
Paid sick days
Retirement plan and/or pension
Office perks
Employee development programs
Employee discounts
Free parking
Cycle to work
Referral bonus
Competitive salary
Family and friends rates
Long service recognition
Employee Assistance Scheme
Perks Card
Wellbeing Scheme
Work With Charities
Social Opportunities
On the job learning
Progression opportunities
Access to Health & Wellbeing app
Long service awards
Service recognition increases to annual leave
Company employee App
Sales Executive - New & Used Cars
As Northern Ireland’s largest family-owned motor retailer, the Donnelly Group offers customers the best deals on a huge selection of new cars, used cars, and commercial vehicles. Built on customer service over 70 years ago, the Donnelly Group prides itself on the quality of service provided to every customer throughout the process of matching them to a vehicle that suits their needs, requirements, and budget. With nine locations across Northern Ireland in Ballymena, Bangor, Belfast, Derry/Londonderry, Dungannon, Dungannon M1, Eglinton, Enniskillen, Mallusk, and Maydown Derry/Londonderry, motorists are never far away from a Donnelly Group showroom.



