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Sales and Marketing Manager

Reports to:


General Manager


Main function:


The Sales and Marketing Manager will be responsible for the Sales and Marketing strategy for Gallen Hospitality in line with the Gallen Hospitality overall objectives. The post holder will be required to build excellent interpersonal relationships with a diverse range of external and internal stakeholders.  The Sales and Marketing Manager will be responsible for the planning and direction of marketing campaigns to generate interest in and sales of Gallen Hospitality services and products.  


 


This role will require close collaboration with the Gallen Hospitality Senior Management Team and in particular the Revenue Manager, to ensure that the most appropriate market is identified and managed.

Important Information
Date Posted: 11th October 2021
Closing Date: 15th November 2021
Industry: Hospitality
Job Type: Full time
Salary: From €35,000.00 to €40,000.00

About the role

Main duties and responsibilities

  • Develop, monitor and co-ordinate the Sales and Marketing strategy for Gallen Hospitality to maximise total hotel revenue at all times, with particular attention to generating sales.
  • Implement Sales and Marketing strategy, operations, procedures and best practice.
  • Identify, research and secure appointments with new accounts and agents both nationally and internationally.  
  • Prepare relevant departmental reports, including but not limited to, sales reports, marketing strategy reports and revenue forecasts.
  • Provide pricing for all corporate, leisure and group enquiries. 
  • Responsible for overall management of the online booking agents for the Sales and Marketing department.
  • Embed a cost-conscious culture in the Gallen Hospitality by developing, reviewing and reporting on KPIs in your area of responsibility.
  • Monitor departmental pick up patterns, lead times, costs and budgets and evaluation against KPIs.
  • Take responsibility for the sales and marketing procedures and the training of relevant employees in accordance with same.  
  • Audit all sales and marketing practices on a regular basis ensuring that the relevant procedure is being adhered to at all times.   
  • Develop and maintain trusting relationships with existing Villa Rose Hotel group business and long standing relationships.
  • Develop and maintain trusting relationships with external stakeholders to best understand industry trends and to promote Gallen Hospitality.  
  • Develop and maintain trusting relationships with internal stakeholders to ensure that sales and marketing opportunities are maximised, as well as to update on commercial activity. 
  • Represent Gallen Hospitality at industry events to ensure that all revenue opportunities are developed and secured. 
  • Embed a revenue management culture throughout Gallen Hospitality by communicating regularly and providing guidance and support to staff where necessary.   
  • Liaise with the Revenue Manager for rollout of seasonal, weekly and annual strategies to maximise on room revenue.
  • Manage all aspects of Sales and Marketing activities to ensure Gallen Hospitality maximises on all revenue channels. 
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What you will need

Required criteria

  • 3-5 years experience in marketing or sales
  • 2 Years' managerial experience
  • Third Level Qualification iMmarketing, Mathematics, Business Administration, or a Related Field

Desired criteria

  • Experience in management may be advantageous.
  • Strong analytical, organizational, and creative thinking skills.
  • Excellent communication, interpersonal, and customer service skills.
  • Knowledge of data analysis and report writing.
  • The ability to understand and follow company policies and procedures.
  • The ability to work under pressure.

Professional skills you’ll need for this job opportunity

Competitive Analysis

Competitive Analysis

Market Analysis

Market Analysis

Marketing

Marketing

Multi-channel Communications

Multi-channel Communications

Sales Metrics & KPI

Sales Metrics & KPI

Gallen Hotel Group

A family-run hotel group owned and managed by the Gallen Family.

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The Gallen Hospitality group is comprised of three 4-star, family-run hotels located in Ballybofey and Gweedore, Co Donegal. Owned by the Gallen family, the Villa Rose Hotel was established in the year 2000 and is comprised of 57 bedrooms, state of the art spa facility and has been consistently named Ireland’s top hotels in the Tripadvisor Traveller’s choice awards. In 2016, the Gallen family added Jackson’s Hotel to their offering. With 135 bedrooms, a leisure centre and extensive conference & banqueting facilities the hotel is one of the largest in the region. In 2021, the family acquired An Chúirt Hotel in Gweedores 66 bedrooms & a health club. An Chúirt is nestled in the beautiful Donegal countryside with the iconic Errigal Mountain as it's backdrop.

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At Gallen Hospitality our culture centers around our people and we focus on their well-being, safety and equality. With over 300 employees, we are a principal hospitality employer in the County. When we take care of our staff, our staff take care of our guests. WELL-BEING We believe the role we can play in our employees well-being is one of the most important responsibilities we have as employers. EQUALITY We operate an Equal Opportunities Policy. We are proud of how often employees are promoted within the Group. SAFETY We have implemented the Failte Ireland Covid 19 Safety charter, operated at the highest level to ensure the safety of our employees.

Our benefits

We pride ourselves on creating a positive working environment for all our employees, with employee wellbeing, autonomy and supportive management at the core of everything we do.

Vacation/Paid Time Off

Flexible Schedule

Office Perks

Employee Discounts

Gym Membership or Wellness Programs

Free Parking

Open office

Competitive Salary

Family and Friends Rates

Discount on Meals Purchased

Discount on Spa Treatments/Products

Free Meals during shifts

Free parking/Discounted parking

Sales and Marketing Manager

A family-run hotel group owned and managed by the Gallen Family.