Digital Marketing Executive
Part time | Permanent | Ballymena
Salary: £27,500 pa (pro rata) / £13.50 per hour
Established in 1974, The Country Garage is one of the very few privately owned BMW family businesses in the UK. We are very much customer focused and provide a personal and friendly service within our Retail Centre. We have a range of facilities to offer including BMW new and used, finance and aftersales for both BMW and MINI.
About the role
As part of our continuing development, a vacancy has arisen for a Digital Marketing Executive to join our team. This particular role will enable us to help improve our customer engagement through effective use of social media, email marketing and also by keeping our website fresh and up to date. You will work closely with the management team to ensure that all communications and processes are implemented in a smooth and effective manner. You will also be confident in building audiences and engagement through the use of Instagram, Facebook, LinkedIn, TikTok and other relevant digital platforms.
What you will need
Required criteria
- A Marketing Degree (or equivalent) OR a BTEC qualification in Marketing (or equivalent) with 2 years’ experience in a similar Digital Marketing role, to include the use of Email Marketing tools.
- Experience using data analytics to determine appropriate marketing strategies and optimise campaign performance
- Proven experience of identifying, introducing and improving effectiveness of marketing campaign communications and processes.
- Social Media experience
- High standard of computing and written communication skills
- Experience of running digital marketing campaigns on Instagram, Facebook, LinkedIn, TikTok and any other relevant channels.
Desired criteria
- Previous Digital Marketing experience within a retail setting.
Professional skills you’ll need for this job opportunity
Marketing
Digital Marketing and Advertising Skills
Communication
Digital Marketing Executive
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